List and briefly define the major segmentation variables used in consumer markets. Give an example of two products that are likely to make use of each variable (either alone or in combination with other variables).

For Part B of this assignment, learners are required to submit a 2to 3 page reflective analysis of the professional meeting that they attended (including 3 to 4 scholarly references in addition to those used for Part A of this assignment). For this analysis, a modified version of the LEARN framework (College of Nurses of Ontario (CNO), 1996; Matthew-Maich, 2000) will structure your submission.

Look Back (describe the events as they occurred and as you experienced them )

Elaborate (provide emphasis to help the reader to understand key elements of the meeting and why they were significant )

Analyze (analyze the process and outcomes – why did things happen the way they did? What are the outcomes of the meeting and what implications do these have for nursing practice and healthcare? What were your thoughts and perceptions in the moment? Upon deeper reflection, did you gain any new insights? How is your analysis influenced by the scholarly literature – drawing upon 3 -4 scholarly references in addition to those used for Part A of this assignment )

Revise (How has your thinking changed as a result of attending this meeting? What might you do differently in another situation? What might you suggest the organization do differently? How are your ideas influenced by the relevant professional literature?)

New Trial Planning (Based on your experience, what plans can you make for future involvement and action in professional meetings (either in follow-up to this one or in unrelated meetings)? Have you taken any action in this respect (e.g., joined a professional group, joined a committee, made plans for subsequent attendance) or can you imagine next steps moving forward?)

Essay/Discussion Items
1. In the crowded market for candy, cookies, and other sweet treats, Estee Foods has successfully carved out a niche by offering a wide range of sugar-free products. Estee targets diabetics as well as other consumers who need or want to restrict their intake of sugar and other ingredients, like carbohydrates.
Discuss Estee’s target selection based on the three criteria in Section 2.3: segment characteristics, competition, and company fit.
2. Airbnb ( has uncovered a segment of leisure travelers that is not served by conventional hotel firms. Describe and discuss this segment based on four of the key characteristics of useful segmentation described in Section 2.1: identifiable, accessible, stable, and actionable.
Short Answer Items:
3. List and briefly define the major segmentation variables used in consumer markets. Give an example of two products that are likely to make use of each variable (either alone or in combination with other variables).
4. Briefly describe and give two examples of the lowest and highest levels of consumer market segmentation. What marketing approach is associated with these levels?

Describe the unhealthiest meal that you have created from the fast food restaurant using the nutritional value of menu items

This assignment will provide you with an opportunity to examine the dietary practices of the everyday consumer and apply key nutritional components.Note: Please be sure you have completed your unit reading assignment before you begin this assignment.Explore the nutritional value of menu items at a local fast-food restaurant. Create a chart identifying two meals of your choice using the restaurant available menu items. One meal must be an unhealthy meal, the other must be the healthiest alternative meal possible. Both meals should include an entre, side, beverage and dessert. Write an analysis of each meal addressing the following information:Describe the healthy meal that you have created from the fast food restaurant using the nutritional value of menu items. Write a nutritional analysis of the meal you have created and discuss the macronutrients, key vitamins, minerals and any other nutrient worth mentioning.Include all of the nutrients found in the meal and their levels (needs to include as many nutrients as possible as it would be valuable to see what the meal has in it with regard to nutrients).Discuss your reaction to the analysis by explaining how the levels of the nutrients meets or exceeds the Recommended Daily Intake (RDI) for various nutrients. For example, one of the things you could discuss would be the amount of sodium in the meal and how this amount meets or exceeds the dietary recommendations for that nutrient. (You will need to discuss at least two other items in addition to sodium).How will this information affect your future food choices?Describe the unhealthiest meal that you have created from the fast food restaurant using the nutritional value of menu items. Write a nutritional analysis of the meal you have created and discuss the macronutrients, key vitamins, minerals and any other nutrient worth mentioning.Include all of the nutrients found in the meal and their levels (needs to include as many nutrients as possible as it would be valuable to see what the meal has in it with regard to nutrients).Discuss your reaction to the analysis by explaining how the levels of the nutrients meets or exceeds the RDI for various nutrients. For example, one of the things you could discuss would be the amount of sodium in the meal and how this amount meets or exceeds the dietary recommendations for that nutrient.How will this information affect your future food choices?RequirementsWrite your analysis in an essay format.An appropriate length for your analysis is one to two pages, double-spaced, using a 10 or 12 point font such as Arial or Times New Roman. (No more than three pages.)Your assignment analysis should be thorough, college-level writing that is grammatically correct.

Develop a care plan should propose a nursing diagnosis for the aggregate and include strategies to tackle the major health risks.

Develop a care plan should propose a nursing diagnosis for the aggregate and include strategies to tackle the major health risks.
Paper, Order, or Assignment Requirements

You will be required to select an aggregate (population) You may choose your community, county, city, or another group or organization; e.g. a senior citizen’s center, a school or a particular grade level in a school, a faith based group, a support group, or a group from your local public health department.
Familiarize yourself with Mobilize, Assess, Plan, Implement, Track (MAP-IT) EXAMPLE: https://www.healthypeople.gov/2020/implement/leadPoisoning
1. In about two or three paragraphs, include information about the name of the aggregate, its geographical location and size, its population, and a brief history.
2. Explain, giving at least two reasons, why you selected this particular aggregate for your Capstone project.
3. research and describe the demographics and statistics of your aggregate. Include information about the basic vital statistics of the aggregate such as the crude birth rate, infant mortality rate, life expectancy, the leading causes of death, and any other relevant statistical information related to the health of the aggregate. In addition, explain how the local clinic meets, supports, and advocates for evidence-based practice (EBP). As a part of this assignment, you will need to create a questionnaire and interview at least one healthcare provider who is familiar with your selected aggregate.
4.PHASE III Analyze and describe the strengths and weaknesses of the aggregate and the community where the aggregate resides.
5. PHASE IV-For Phase 4 of your project, you will select a family in your aggregate and complete a risk assessment in the field using the information from chapter 18 “Community as Client: Assessment and Analysis” and “Appendix E Friedman Family Assessment Model (Short Form)” as a guide. Describe how the family, environment, home, and risk assessments were conducted, using your course textbook as a reference. Describe the results of the assessments, drawing conclusions about the health risks to the aggregate as you see them.
6. PHASE 5- develop a care plan should propose a nursing diagnosis for the aggregate and include strategies to tackle the major health risks identified during the risk assessment.List of disasters that might affect your aggregate (take into consideration the geographical location of the aggregate, past history, etc.)Strategies for handling at least two disasters from the list
Recommendation for a disaster supplies kit
7. The evaluation component of the Capstone project, you are expected to discuss how you would evaluate the effectiveness of the interventions.
Some questions you should seek answers to are:
Would I be able to implement the interventions? If not, what barriers exist?
What visible signs of success (for example, reduced health issues) would I look for? What is your projected effectiveness?